We’re not just an agency. We pride ourselves on being your strategic partner, helping you scale profitably, stand out from competitors, and unlock exponential growth on Amazon.
We operate as an extension of your team combining marketplace strategy, conversion optimization, and precision advertising to unlock sustainable growth. Our focus isn’t just driving traffic. It’s building a system that turns shoppers into customers and customers into long-term revenue.
My career began at Amazon, where I worked directly with brands in the ecosystem. That experience provided an inside view into how retail decisions are made, how profitability is evaluated, and how growth is truly engineered on the platform.
It shaped the foundation of how we approach Amazon today not just as a marketing channel, but as a complex marketplace where strategy, data, and execution must work together to drive long-term success.
I’ve sat in every seat brand operator at Kraft Heinz, agency strategist at WPP’s Amazon Center of Excellence, retail platform insider at Amazon. That combination is rare, and it’s the foundation Nova was built on.
Nova was built on the belief that true Amazon growth requires more than just increasing revenue. Through structured advertising systems, retail-ready content, and SKU level financial clarity, we help brands scale with profitability and strategic control.
Today, Nova partners with emerging and established brands to build and operate marketplace growth engines across Amazon and other retail channels, transforming strategy into sustained revenue and market leadership.
“Nova built and executed our launch strategy for over 20 new supplements in Amazon Canada, achieving a BSR of #1 in several subcategories.”
“Nova successfully launched us on Amazon, scaling us to 6-figure monthly revenue rapidly through carefully thought out product launches based on our SKU economics and seasonality.”
“I truly know that I don’t need to worry about Amazon anymore. Your team is proactive and catches things before I do, which was not the case with my last agency.”
“Nova Ecommerce revitalized my brand, by helping me restructure my catalog, align pricing with my market, negotiate new COGS with my supplier, and increase conversion through full listing optimizations and advertising refinement.”
“Our click through rate skyrocketed with your image optimizations and through strategic promotional strategy, we also profitably increased conversion rate, allowing us to regain category share which had been eroding for the past 9 months.”
Many agencies focus on impressions, clicks, or ad spend. At Nova, success is measured by what ultimately matters to brands: profitable growth and sustainable market share.
At Nova, success is defined by the impact we create for the brands we partner with. Whether launching entirely new product lines, revitalizing underperforming catalogs, or scaling profitable advertising systems, our strategies are designed to drive durable growth on Amazon.
The results below highlight how Nova helps brands accelerate revenue, improve conversion, and strengthen their position within competitive categories.
Nova executed the launch strategy for 20+ supplement SKUs in Amazon Canada, achieving #1 BSR positions in multiple subcategories through strategic positioning and launch velocity planning.
By developing a structured launch strategy aligned with SKU economics and seasonal demand, Nova helped Sierra Madre scale to six-figure monthly revenue within months of launch.
Through strategic main image optimization and promotional planning, Nova significantly improved CTR and conversion rate, helping the brand regain lost category share.
Nova restructured the brand’s catalog, refined pricing strategy, negotiated improved COGS with suppliers, and optimized listings and advertising, resulting in stronger conversion rates and improved profitability.
Nova supported market research, product innovation, and launch strategy, helping the brand scale to five-figure revenue within the first 90 days on Amazon.
Through full account management, advertising optimization, and listing improvements, Nova helped scale the brand while maintaining TACoS under 12% and significantly increasing net profits.
Most agencies focus on running campaigns. We focus on building marketplace strategy. By analyzing shopper behavior, category competition, and Amazon’s ranking mechanics, we design systems that improve visibility, conversion, and long-term category positioning.
Every decision we make starts with your unit economics. We evaluate contribution margins, pricing structure, and advertising efficiency at the SKU level to ensure growth is not only scalable, but financially sustainable.
Amazon is a constantly evolving marketplace. Our methodology prioritizes continuous testing across creative assets, SEO structures, advertising campaigns, and pricing strategies so we can identify what actually drives performance and scale it across your catalog.
Nova acts as an extension of your team. From launch strategy to catalog restructuring and advertising optimization, we combine strategic insight with hands-on execution to build durable growth engines for Amazon brands.
These success stories show how Nova combines deep marketplace insight with structured experimentation to help brands launch faster, capture category share, and grow profitably on Amazon.
Sierra Madre is an outdoor gear brand focused on high-quality performance and thoughtful design. Known for its premium camping products and loyal customer base, the brand has built a reputation for reliability among outdoor enthusiasts.
Hidden Helper partnered with Nova to unlock new growth on Amazon and expand its customer base. Through targeted optimization across content, advertising, and marketplace strategy, the brand was able to reach more shoppers and strengthen its position within the category.
Nutrawave is a fast-growing supplement brand focused on developing innovative products for the health and wellness market. With a strong emphasis on quality and formulation, the brand continues to expand its presence across major marketplaces.
Harness the power of expert-backed free resources to maximize your profit potential today
Discover how our profit-first strategies drive real growth. Explore case studies showcasing how we help brands maximize profitability — not just revenue — through smarter Amazon advertising
Discover how our profit-first strategies drive real growth. Explore case studies showcasing how we help brands maximize profitability — not just revenue — through smarter Amazon advertising
Discover how our profit-first strategies drive real growth. Explore case studies showcasing how we help brands maximize profitability — not just revenue — through smarter Amazon advertising
